

GANNI & HDG: A true love affair
At Hill’s Dry Goods, we love curating brands that represent style and quality. We’ve been in the business for some time now (over 100 years but who’s counting?) and we’ve been around long enough to know a gem when we see one. Due to our longstanding relationships with brands, we are able to provide access to those hard-to-find pieces.
Unless you've been living under a rock (which these days we wouldn't blame you) you've heard of, seen and/or coveted something from the uber cool Scandinavian fashion label, GANNI.
GANNI is hands down, one of our favourite labels, consistently delivering standout collections season after season. We’re proud to offer the largest selection in Western Canada, along with exclusive access to some of their most sought-after pieces and collaborations—think the iconic leopard collection and their coveted outerwear collab with Barbour.
Founded in 2009 by husband and wife duo, Nicolaj and Ditte Reffstrup, GANNI emerged from Copenhagen, Denmark, as a label synonymous with the effortlessly cool aesthetic of Scandinavian style. Their collections are centered around the Copenhagen lifestyle where the #1 accessory is always your bike.
Ditte says she draws most of the inspiration for Ganni on her bike rides to and from work. Her keen eye for people watching and trend forecasting has sculpted the GANNI Girl into who she is today. Nicolaj and Ditte owe their sense of style and love of design to their Nordic heritage growing up in Denmark. Danes are "taught to appreciate beautiful aesthetics simply by being brought up surrounded by quality design."
GANNI's Mission - We Accept!
GANNI's mission is to create confident designs for the modern woman. This has been at the core of its rapid rise in the fashion industry. They aim to balance sustainability with a contemporary look, utilizing bold prints, innovative silhouettes, and recycled, low impact or organic materials.
This approach has positioned them as a favourite among fashion influencers and style-conscious consumers globally, who are drawn to the brand's eclectic mix of classic and new.
Trendy and Timeless Designs - Oh My!
Merging timeless fashion with emerging trends, they're able to craft pieces that are both versatile and stylish. From bold printed dresses to cozy knit sweaters, the innovative and lasting appeal of their designs draw customers back season after season.
Peek a Bou!
One of our favourite trending pieces from GANNI is the Bou Bag.
This bag is a self proclaimed perfect plus-one for any scenario. The Bou Bag was released in 2023 and has since become a cult classic. Nicknamed after Nicolaj and Ditte's daughter, Betty Lou, can you really call yourself a GANNI Girl if you don't own one??
The Bou Bag is unique not only for it's looks and prints, but also its composition. GANNI has pledged to phase out all virgin leather in the production of their products, and the bou bag is no exception. Produced from recycled leather and their "fabric of the future" Ohoskin.
Ohoskin is a material developed in Italy utilizing the waste from farming Oranges and Cacti - So you can give back to the planet and look good while doing it.
Empowering the Modern Woman
GANNI's goal is to empower women through fashion, offering designs that boost confidence and cater to diverse tastes. Embracing inclusivity and individuality, they have built a loyal global following with diverse campaigns and inclusive sizing. They are a champion of authenticity and self-expression and we couldn't agree more with their mission.
You can read their Social Impact Report here
Celeb GANNI Girls

Why We ❤ GANNI
At GANNI, giving back isn’t an afterthought—it’s built into everything they do. We admire their dedication to sustainability through eco-friendly practices and responsible materials that minimize environmental impact. They champion transparency and are a B Corp Certified company.
GANNI's climate compensation program helps families in Nepal with energy-efficient stoves—better for them, better for the planet. They back Nordic Designers Aid to support vulnerable families and empower teenagers, because community is everything. Lastly they stand by the Danish Fashion Ethical Charter to ensure models are treated with respect in a safe, healthy workspace.
For further reading, check out the their Responsibility Report.

GANNI embodies the spirit of modern girlhood—bold, playful, and effortlessly cool. With its signature Scandi 2.0 aesthetic, the brand redefines contemporary fashion by blending femininity with a rebellious edge. Rooted in sustainability and inclusivity, GANNI champions self-expression, inspiring women to embrace their individuality and dress with confidence and authenticity. Whether it’s a statement dress, a quirky print, or a unique silhouette, every piece tells a story of individuality and joy.