behind the brand

Laura Cramer and Starr Hout, a Texan and Seattleite, are lifelong friends with creative lives that run parallel until a road trip though West Texas inspired their collaboration. The designers met in NYC while students at NYU. Starr worked in the art world, before transitioning in fashion where she worked as a stylist. Laura worked as a graphic designer and art director, specializing in branding.

It was on their 30th birthdays (the designers are born a day apart) that the designers took a road trip to West Texas and conceived of the line – of intermixing pieces that could be packed in a single bag. The line continues to evolve with the designers themselves. The designers both live in Brooklyn, about a block apart, with their husbands and children.

Founded in early 2014, BRUNETTE the Label is a clothing line based in Vancouver, BC Canada. Although originally thought up as a marketing tool for their sister brand, Brunette Showroom, BRUNETTE the Label quickly went from just one original sweatshirt design, to a full collection of fun sayings on crew neck sweatshirts and accessories.

In Fall 2016, they launched their full fashion range called Brunette Collection.

Established in 2003, Citizens of Humanity has captivated the fashion world with a rigorous commitment to cutting edge denim styling, comfort and fit without compromise. With over 25 years of experience in the denim industry, founder Jerome Dahan, is a true visionary and the first to bring the concept of luxury designer denim to the global marketplace. The company designs, markets and produces Citizens of Humanity, C-of-H Man, Goldsign and A Gold E brands in a full vertical facility to ensure the product is unparalleled.

Jerome Dahan grew up in Paris and came of age in Montreal, where in the mid '70s, he designed his first pair of jeans, which featured embroidered back pockets- an innovation in the early days of designer denim. In the early 1980s, he migrated to Los Angeles, helping establish it as a world capital for the design and manufacturing of premium blue jeans. Citizens of Humanity is fueled by knowledge, creativity and a love for denim.

Born and raised in Manhattan, the daughter of archaeologists, Ulla Johnson honed her signature style between the streets of New York and the remote destinations of their family travels. Founded in 2000, her line immediately caught the attention of the fashion press and has since gained a dedicated following.

She has never wavered on her steadfast attention to the details of construction that have become her hallmark, basing each of her collections on a foundation of natural fibers, beautiful finishing, and ease of fit and form. The Ulla Johnson label has become synonymous with custom prints, intricate embroideries, and fine tailoring, all of which have earned her a loyal and global customer base.

Based out of Los Angeles, the Janessa Leone brand takes us back to a time when people saw their style choices as a reflection of themselves. Janessa Leone’s brand mission is to revive a time when people treasured clothing as something to be kept and passed down to future generations, a meaningful item that transcends its value as a mere commodity.

Each hat is made carefully by hand and combines sharp, menswear inspired tailoring with soft, feminine style. These hats are designed to mold to the wearer over time and to be a part of your timeless collection.

Born in 2013, LACAUSA is a womenswear line for the modern, elegant tomboy. Featuring a natural array of fabrics and pieces designed and produced in Downtown Los Angeles. Designer and founder Rebecca Grenell’s love affair with Fashion began at an early age, with fashion entrepreneurs as parents.

Grenell has harnessed her love for California Beach-Culture and Quality Garments into her fashion love-child LACAUSA. Timeless silhouettes with a slight Parisian-carelessness blend magnificently with natural fibres such as linen, silk, and cotton. Grenell’s easy-to-wear pieces are both practical and contemporary for today’s modern girl.

The namesake line from designer Mary Young features Canadian made lingerie and loungewear that understands the importance of fashionable yet comfortable clothing. Mary Young fills a gap in the women’s wear market to provide feminine and relaxed undergarments and loungewear that not only embody the modern woman’s lifestyle, but also empower females to embrace their individuality and to refuse contortion into industry definitions of sexy.

Her garments emphasize comfort with the use of jerseys, knits and soft elastics to encourage appreciation of the natural body. Unlike most lingerie and loungewear, Mary Young is a lifestyle brand that allows comfort and freedom from restriction, as each garment is intended to move with one’s body, all while maintaining high quality and style.

Digital artist Lacey Micallef brings her colourful aesthetic to life with these undeniably fun pins. Based in Florida, Big Bud Press was launched in 2015 and is quickly gaining attention for its focus on fun and bold fashion accessories.

As a lifelong collector and trader of pins, Micallef combined her passion for pins and digital art to create these fun and colourful accessories that add a punch to any outfit.

Based in Brooklyn, New York and San Francisco, Baggu is an environmentally conscious bag design company. Baggu was founded in 2007 by Parsons fashion grad Emily Sugihara and her master seamstress mother Joan.

The two set out to share the minimalist bags they were sewing for themselves with bag enthusiasts everywhere. Their mission is to make simple, durable, multi-purpose, high quality bags in bright colours that feel good to use.